Having an enterprise requires from an entrepreneur to have control over different aspects. Not only is it necessary to care about appropriate budget in order inter alia the production, but also it is required to think about how would the products be provided to the customers. This is called distribution and nowadays an innovation that has changed a lot this area is Direct Store Delivery. This solution is relatively interesting for a lot of companies, because it allows manufacturers to sell goods directly to the point of sales. As a result, thanks to deciding for this solution many savings might be generated as the distribution costs are minimized. However, we are recommended to keep in mind here that in the reality it isn’t as simple as it can be shown here.
It is proved by the fact that, First of all, distributors have broad experience and knowledge of the market. Therefore, they have a substantial potential that is pretty helpful in making a product of a relatively unknown company be farther accessible. (http://www.mobiletouch-fmcg.com/platform/solutions/retail-activity-optimisation-rao.html) Moreover, we need to also remember that distributing requires many diverse skills such as negotiating and thinking in the long-term, which also is related to a necessity of running a distribution department in our brand.
Concerning Direct Store Delivery we are recommended to not forget that this option is relatively likely to improve nowadays. However, it can be quite dangerous for the distributors, which can be interested a lot in slowing its development. It is proved by the fact that it gives an opportunity to bypass distribution centers, which is certainly advised from economical point of view. As a result, this option is already used inter alia in fields such as food, beverage, oil&gas etc. http://mobiletouch-fmcg.com/
To sum up, as we can discover the history of progress of different innovations in logistics, we might quickly discover that the trends develop very instantly. Therefore, we should remember that introducing Direct Store Delivery sooner than our competitors can be a great decision for the future and help us gain satisfactory market share very rapidly.